To help your stakeholders and customers most, understand their underlying needs and their Jobs To Be Done.

The names we use for things at work are like canned food, comforting nouny stodge. We need the freshness of verbs and spices.

f your writing helps people decide and act, and your role's recognized, some tedious tasks will be easier, but your job's not at risk from AI.

Challenge your mental audience with "So there you are, ready to judge. So what?

“Avoid it”, the style guides write, “unless you really know what you are doing”. The implication is you don’t.

At work, we listen to much, but hear just a part, absorb less than we’d like, and miss more than we know.

Tech writers get stuck like the rest of us. But they have some clever ways to keep writing, or to treat blocks in a more productive way.

What do you do with your new ideas? The connections and sparks that pop to mind when you’re in the shower; in a presentation; on a bus....

Modern ways of using metadata connect groups, countries, and organations. Structured content such as DITA XML provides powerful ways to work with this metadata, but also challenges.

Using line-based diff and merge tools can result in invalid files or missing content. XML-aware merge tools avoid these problems.

An accessible way for authors, information architects, and schema developers alike to understand or refine a content model.